Private Property acquires Property Buyer Show

Private Property
South Africa (Pty) Limited has acquired the Property Buyer Show, South Africa’s
premier property expo, from media company Spintelligent. The transaction became
effective on 1 February and is part of a bold new strategy initiated by Private
Property’s recently appointed CEO, Amasi Mwela, to expand and enhance the
service it offers its customers.

“The Property Buyer Show
will allow us to improve the range of services we offer to our customers by
creating a rounded offering that covers the whole property life cycle. It will also
position us favourably for what we believe to be the next great opportunity in
real estate: the growing numbers of South Africans who are entering the middle
class and looking to begin building wealth through property,” Mr Mwela says. “This
growing number of first-time property buyers have a clear understanding of what
property can do for them, and we aim to be the partner they choose to realise
their goals in an increasingly difficult economic climate. The Property Buyer
Show gives us a solid platform on which to establish ourselves within this
expanding segment.”

The Property Buyer
Show brings all role-players in the industry—real-estate professionals and
agencies, banks, developers and conveyancers—together in one place to offer
first-time buyers and investors access to the information and expertise they
need to make an informed decision. It includes a ‘First Time Buyer Theatre’ and a ‘Property Investor
Theatre’ where visitors can attend workshops and talks on buying property and
building wealth through property. 

The Show began in 2017 and its five events
have attracted over 15,000 visitors. The 6^th Property Buyer Show
will be held in Cape Town in April 2019.

Before joining
Private Property in 2018, Mr Mwela was CEO of Fundi (then Eduloan). During his
tenure, the company moved from purely offering student loans into one that
looks beyond finance to offer a multifaceted, end-to-end solution covering the
entire education journey. In disrupting the education finance sector, he was
able to position Fundi as a leading player.

“The Property Buyer Shows will be hugely
successful under the wing of Private Property and they will continue to support
and complement sales and investment in the residential real estate market of South
Africa,” says MD of Spintelligent, David Ashdown. “We wish the event portfolio,
and all involved, a tremendous future with Private Property.”

Mr Mwela is equally positive. “Private
Property, in concert with its industry partners, is just at the beginning of a
journey to create an unmatched customer experience for all property buyers,
including current and aspiring property investors. We are inspired by the role
we believe we can play in helping thousands of our people to lay the
foundations of prosperity and, in the process, greatly strengthen our economy
and society.

“Watch this space.”

ENDS.

About Private Property

Private Property is a property market place that
presents property listings, news and advice to potential property renters and
buyers. In partnership with the real estate industry Private Property has
become the go-to platform for property seekers. Presenting relevant property
content through custom designed applications and web platforms.

Visit: https://www.privateproperty.co.za/ for more information.

Issued on Behalf of Private Property by The
Riverbed Agency

For more information, please contact:

Nokuthula Ndlovu

Riverbed Agency

T: 0860 994 164

M: 083 513 0009

E: Nokuthula@theriverbed.co.za